Recent photo shoot for The Safety is Sexy Campaign!
Photographs by Meredith Zielke.
Photographs by Meredith Zielke.
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You'd look hotter in a helmet.
Mission
To erase the stigma that wearing a helmet is dorky or uncool and to encourage the idea that wearing a helmet is attractive, hip and smart.
Thanks for your donation
The Safety is Sexy Campaign is not-for-profit and all donations go directly into the funding of the campaign.
Write to us.
Send us a photo or story and we'll post in on our blog. E-mail us at safetyissexy@gmail.com
Want to look hotter in a helmet?
Visit The Safety is Sexy Campaign Shop or click in the gallery below to purchase 'You'd look hotter in a helmet' stickers, t-shirts and buttons.
2 comments:
as a League of American Bicyclists cycling instructor I appreicate your campaign but the woman in this photo is not wearing her helmet correctly so it wil not function as intended. It is tilted too far back on her forehead. the buckle that joins the front and rear strap should be positioned just under her ear lobe not down near her chin
No, you would look a LOT better without it.
If people look sexier with a helmet on, can you explain why they never wear helmets for walking in the street or driving a car? (And both pose a not inconsequential risk of head injury.) Do you?
Adam
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