February 1, 2008

It's a fashion statement

Get ready all you fashionable helmet wears!

Next week is FASHION WEEK at The Safety is Sexy Campaign. To get things started off on a fancy foot, here's a fashion feature from The Sartorialist blog:

March GQ Preview - James Danziger

The Sartorialist writes:

I didn't realize how many cool, chic guys I know that ride their bikes to work almost every day, so I made my March GQ page about it. Above is super chic James Danziger who runs the gallery that will host my first solo exhibit starting tomorrow!! Anyway, please note that James includes a helmet in is bike rides. Apparently the other day he did have a serious spill on his bike and he feels that the helmet really saved him from some major damage.

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